
A robotic arm sorts and packs chocolates at the Maison Cailler Museum in Broc, Gruyere, Switzerland, Oct. 1, 2025. The Maison Cailler Museum is one of Switzerland's most popular tourist attractions. It offers an immersive multi-sensory journey into the history and production of Cailler chocolate, showcasing the origins of cocoa, Swiss chocolate-making craftsmanship, Gruyere milk and local traditions. The museum has welcomed more than 5.5 million visitors since its opening in 2010.
Founded in 1819, Cailler is Switzerland's oldest existing chocolate brand. (Xinhua/Lian Yi)

People visit the Maison Cailler Museum in Broc, Gruyere, Switzerland, Oct. 1, 2025. The Maison Cailler Museum is one of Switzerland's most popular tourist attractions. It offers an immersive multi-sensory journey into the history and production of Cailler chocolate, showcasing the origins of cocoa, Swiss chocolate-making craftsmanship, Gruyere milk and local traditions. The museum has welcomed more than 5.5 million visitors since its opening in 2010.
Founded in 1819, Cailler is Switzerland's oldest existing chocolate brand. (Xinhua/Lian Yi)

A chocolatier arranges animal-shaped chocolates at the Maison Cailler Museum in Broc, Gruyere, Switzerland, Oct. 1, 2025. The Maison Cailler Museum is one of Switzerland's most popular tourist attractions. It offers an immersive multi-sensory journey into the history and production of Cailler chocolate, showcasing the origins of cocoa, Swiss chocolate-making craftsmanship, Gruyere milk and local traditions. The museum has welcomed more than 5.5 million visitors since its opening in 2010.
Founded in 1819, Cailler is Switzerland's oldest existing chocolate brand. (Xinhua/Lian Yi)

People visit the Maison Cailler Museum in Broc, Gruyere, Switzerland, Oct. 1, 2025. The Maison Cailler Museum is one of Switzerland's most popular tourist attractions. It offers an immersive multi-sensory journey into the history and production of Cailler chocolate, showcasing the origins of cocoa, Swiss chocolate-making craftsmanship, Gruyere milk and local traditions. The museum has welcomed more than 5.5 million visitors since its opening in 2010.
Founded in 1819, Cailler is Switzerland's oldest existing chocolate brand. (Xinhua/Lian Yi)

People visit the Maison Cailler Museum in Broc, Gruyere, Switzerland, Oct. 1, 2025. The Maison Cailler Museum is one of Switzerland's most popular tourist attractions. It offers an immersive multi-sensory journey into the history and production of Cailler chocolate, showcasing the origins of cocoa, Swiss chocolate-making craftsmanship, Gruyere milk and local traditions. The museum has welcomed more than 5.5 million visitors since its opening in 2010.
Founded in 1819, Cailler is Switzerland's oldest existing chocolate brand. (Xinhua/Lian Yi)



